A content strategy is an essential, but often overlooked, aspect of a wider marketing strategy.

Often times when I talk to people about what I do, they get confused. There are many misconceptions out there about content and SEO,...

So many people think that SEO is solely about the technical components of how a website is built, but content has a big impact on your...

As a marketing and content consultant for small business, I have seen my fair share of bad ego-driven decisions and mistakes made by...

Over the years, I’ve answered a lot of questions about why a business should invest in SEO-optimized content. My answer is always the...

My first foray into the world of SEO was back in 2013, when I was working for a small business on their newly installed marketing team....

In this digital, uber-connected world we live in, it's essential to the growth of your business to have the right first impression when...

When you run a small business, the small fires that have to be put out on a daily basis can make it difficult to focus on boosting your...