I first connected with Cheldin Barlatt Rumer in a women's group on Facebook, and she invited me to be a guest on her online talk show, "This Is It TV." I wasn't sure what to expect, or how to prepare and I was admittedly frazzled when, on the day of the interview, ther...

When I was hired to handle content for a leading medical alert provider back in 2013, I recognized that I had an uphill climb ahead of me. At that time, marketing to seniors was based mostly on creating fear: he worst will happen if you don't purchase this product!

Alth...

I was introduced to Heather through a mutual friend (another featured Lady Boss, Amanda Alappat!), and I love what her business is all about: taking the intimidation factor out of working out and making the gym a more supportive, community experience. Despite her backg...

It turns out that I was a big fan of Julie Salvano long before I met her. Just like Serena Scanzillo, Julie and I met in a Facebook group for Solopreneurs, but I was already familiar with her business because I have taken my kids to her classes! Rhythm Babies is a wond...

When I first started my business in 2015, content was something that many businesses knew was becoming important, but didn't understand why, or how. For that reason, it was tough for me to sell my services; businesses simply didn't see the full value in the investment....