Although based in Philadelphia, I work with clients all over the country to provide a variety of creative services they need to help build a successful business. With over 15 years of experience in both the television and marketing industries, I bring a really unique perspective to the table that you won't find at an agency. As an added bonus, I love what I do and have a lot of fun doing it.
I've worked with businesses both small and large, bringing their creative vision to fruition and providing them with the foundation they need to grow their business. In addition to the hands-on services listed below that I provide myself, I also work with a network of talented creatives who can offer my clients great rates on web and graphic design, photography and video production services. See? It's sort of like working with an agency, but better!
I'm a storyteller at heart, so I can help clients identify the right stories they should be telling to the right audience in the right places. I'll help you pinpoint what is no longer serving your business when it comes to content and execute on creating new content that will yield results.
And, of course, content isn't very effective without a comprehensive strategy behind it. Together, we will work on identifying concrete goals that support your overall business and figure out how to put a plan in place to achieve those goals using high-quality content.
Whether you're launching your great business idea from scratch or rebranding your existing business, I'll help you identify what needs to be said (and what doesn't) in order to help you connect with your target audience.
I've been told by many of my clients that working with me is like working with a "business therapist" (is that a thing?) because I can help you get to the heart of what is ultimately holding you back from communicating effectively with your target audience.
"HYC built Walk It Like A Dog's entire marketing department from nothing. Hilary really understood the needs of a growing, local small business, and was able to provide me with a strategy to maximize my budget. Hilary developed a social media strategy and provided original blog content to get me started. She really 'taught a man to fish' by giving me the tools necessary to run a successful marketing campaign. I look forward to working with HYC more as my company continues to grow."
-Richard Miller, Walk It Like A Dog