I first connected with Cheldin Barlatt Rumer in a women's group on Facebook, and she invited me to be a guest on her online talk show, "This Is It TV." I wasn't sure what to expect, or how to prepare and I was admittedly frazzled when, on the day of the interview, there was lots of rain. Despite showing up with frizzy hair, Cheldin was warm, inviting, reassuring, and lovely. She also happens to be incredibly smart, driven, and passionate about helping people grow their busine

I was introduced to Heather through a mutual friend (another featured Lady Boss, Amanda Alappat!), and I love what her business is all about: taking the intimidation factor out of working out and making the gym a more supportive, community experience. Despite her background as a physical trainer, Heather is truly an entrepreneur at heart. In addition to the Grassroots Fitness Project, she has founded 5 other organizations! Heather Gunn-Rivera: Grassroots Fitness Project What

It turns out that I was a big fan of Julie Salvano long before I met her. Just like Serena Scanzillo, Julie and I met in a Facebook group for Solopreneurs, but I was already familiar with her business because I have taken my kids to her classes! Rhythm Babies is a wonderful early education music program here in Philadelphia, with regular classes spread out at kid-friendly establishments throughout the city. If you have kids under the age of five in the city, I highly recommen

When I first started blogging professionally, it was just starting to shift from novelty to necessity. Today, blogging for your business is 100% a necessity--it helps you develop a stronger relationship with your customers, positions you as an expert in your field, provides more opportunities for your business to populate in a search, and can showcase your unique point of view as a brand. I have many clients who love to write, but don't realize that the way they organize the

Lorraine and I first met at a friend's wedding. She was not attending as a guest, however; she, along with her husband Greg, was the wedding photographer. Since my husband and I were planning a wedding at the time, I was paying close attention to how they approached their work and I also just thought they looked pretty damn cool. We ended up hiring Lorraine (and Greg) to be our wedding photographers and were so pleasantly surprised to become friendly with them both in the pro

I first met Samantha when I was planning my wedding in 2013 and needed a makeup artist. She was recommended to me through a mutual friend and I remember when she showed up at my apartment for the trial session, it was like we had always been friends. She was easy to be around and very talented--qualities I always look for in new friends! In the years since, I've gotten to know Sam very well. She is kind, generous, funny, and one of the most hard working women I know. Every da

Courtney is one of my oldest and dearest friends. We grew up together, which means we've gone from having sleepovers and talking about boys, to launching businesses and having daughters of our own (who have become friends!). Courtney has a pretty incredible professional story that started back when we were in high school. Courtney was recommended by the principal of our school to work with a young woman who had experienced a stroke and lost much of her speech function. Their

People love to write end-of-year articles about what is going to start trending once the new year begins. In 2019, it's been predicted that space is going to be the next frontier for marketing, that data will inform creativity and that more people will be arrested for ad fraud around the world. But a recent survey about the trend of taking marketing services in-house has the data to back up the prediction. A survey put out by The Creative Group found that 60 percent of market

I remember when I was first starting out on my own I would break out into a cold sweat when people asked me what I did for a living. My talents were wide ranging and I had trouble defining everything that I was doing for my clients in a clear and concise way. This also meant that I lacked confidence while trying to explain myself. Certainly not an ideal situation at a networking event. Was I a freelancer? A consultant? A business owner? Did I handle creative marketing? Social

As a small business owner and a woman, I am in a unique position to help pay it forward. Whether that means troubleshooting business issues, setting realistic goals and priorities, launching new products and services or expanding their brand reach, I have loved being able to help other women in similar positions find success. My work as a Marketing Coach for female business owners and entrepreneurs has been incredibly rewarding in so many different ways. For those of you who